How do I make a funnel chart?

Type your funnel stages and values into the prompt field (for example, "Sales funnel: Leads 10,000, Qualified 4,500, Closed 210"), choose a style, and click Generate. Figviz fills in the descending stages, labels each one, and annotates the conversion rates between steps.

Is the funnel chart maker free?

Yes. Every account starts with free credits you can use right away. Buying any pay-as-you-go credit pack removes the watermark and unlocks higher resolutions. Credits never expire.

What is a funnel chart used for?

Funnel charts are used to visualize any process where a large group narrows through sequential steps: sales pipelines, marketing conversion flows, product onboarding, hiring pipelines, e-commerce checkout analysis, and SaaS growth metrics (AARRR) are the most common applications.

How do I show conversion rates in a funnel chart?

Include the stage values in your prompt (e.g. "Visitors: 20,000 / Signups: 2,000 / Paying: 400") and ask for conversion rates between each step. Figviz calculates and labels the step-by-step percentages automatically. You can also provide the rates yourself if you want specific numbers shown.

Can I use a funnel chart for sales or marketing reports?

Yes. Download a high-resolution PNG (up to 4K) and drop it directly into PowerPoint, Google Slides, Notion, or any reporting tool. Diagrams from a paid account are available for commercial use in client reports and internal presentations.

AI-Powered

Funnel Chart Maker Funnel Charts

Describe your funnel stages and get a clean, labeled funnel chart in seconds, with stage values, conversion rates, and drop-off annotations built in. Sales funnels, marketing funnels, hiring pipelines, and more.

Last updated: 2026-06-21

✓Stage labels and values✓Conversion and drop-off rates✓Classic, colorful, and minimal styles✓Slide and report ready

Funnel Chart Maker

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Funnel Chart Examples

Browse funnel charts made with Figviz, or generate your own above

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Sales Funnel with Stages

A five-stage sales funnel from Leads to Closed Won, with stage counts and conversion rates labeled.

salesfunnelconversion

Marketing Conversion Funnel with Percentages

An awareness-to-purchase marketing funnel with percentage drop-off annotated at each transition.

marketingconversionpercentages

Recruitment and Hiring Funnel

A recruitment funnel from applicants to hired, showing candidate counts at every stage.

recruitmentHRhiring

Color-Coded Funnel with Drop-off Labels

A color-coded funnel where each stage uses a distinct color and drop-off numbers are highlighted.

colorfuldrop-offanalysis

E-commerce Conversion Funnel

An online-store funnel from product page views through cart to completed purchase.

e-commercecheckoutconversion

AARRR Pirate Metrics Funnel

The classic AARRR framework: Acquisition, Activation, Retention, Referral, Revenue, visualized as a funnel.

AARRRSaaSgrowth

What is a funnel chart maker?

A funnel chart maker is a tool that turns a list of stages and values into a visual funnel diagram, where each stage is shown as a descending bar or trapezoid so you can immediately see where volume drops off. Funnel charts are the standard way to communicate conversion pipelines: sales, marketing, recruitment, SaaS growth, and e-commerce checkout flows all benefit from the format. Figviz generates a labeled, presentation-ready funnel from a plain text description, so you skip the manual drawing and get straight to the insight.

How to make a funnel chart

List your funnel stages in order, from the widest (top) to the narrowest (bottom).

Add the count or value at each stage (e.g. Leads: 10,000 / Closed Won: 210).

Optionally include conversion rates or drop-off numbers between steps.

Choose a style (Classic, Colorful, or Minimal) and aspect ratio, then generate.

Review the labeled output, refine the prompt if a stage label or rate looks off, and download.

When to use a funnel chart

Use a funnel chart any time you need to show how a large group narrows to a smaller one through a sequence of steps. Common use cases include sales pipeline reviews (leads to closed deals), marketing attribution (impressions to conversions), product onboarding analysis (signups to activated users), hiring pipelines (applicants to hired), and checkout flow optimization (sessions to completed purchases). If your data has a natural top-to-bottom progression with volume decreasing at each step, a funnel chart is almost always the clearest choice.

Tips for a clear funnel chart

Label every stage with both the absolute value and the step-by-step conversion rate so readers can spot the biggest drop-off at a glance. Keep the number of stages between four and seven; beyond that, the lower stages become too thin to read. If you are presenting to a non-technical audience, opt for the Colorful style so each stage is visually distinct. For slide decks, a 4:3 or 16:9 ratio fits most presentation tools without cropping. When you want to compare two funnels side by side (for example, before and after a campaign), generate each separately and arrange them in your slide editor.

Frequently asked questions

A funnel chart maker is a tool that converts a list of stages and values into a visual funnel diagram. With Figviz you describe your stages in plain text and the AI draws a clean, labeled funnel with conversion rates and drop-off annotations in seconds.

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