How do I make a business model canvas?

Enter a description of your business in the prompt box, covering what you sell, who your customers are, and how you make money. Figviz fills in all nine BMC blocks with concise bullet points and renders the canvas as a diagram you can download and use immediately. Refine the prompt to adjust any block.

Is the business model canvas generator free?

Yes. Every account starts with free credits you can use to generate canvases right away. Purchasing a pay-as-you-go credit pack removes the watermark and unlocks higher export resolutions. Credits never expire.

What are the nine blocks of the business model canvas?

The nine blocks are: Value Propositions, Customer Segments, Channels, Customer Relationships, Revenue Streams, Key Resources, Key Activities, Key Partnerships, and Cost Structure. Together they describe how a business creates, delivers, and captures value.

What is the difference between a business model canvas and a lean canvas?

The business model canvas is best for mapping established or growing businesses across all nine standard blocks. The lean canvas is adapted for early-stage startups: it swaps Key Resources and Key Partners for Problem and Solution, and adds an Unfair Advantage block to keep focus on product-market fit. Figviz can generate both formats.

Can I use the business model canvas for startups and strategy sessions?

Yes. The BMC is a core tool in startup methodology and corporate strategy alike. Use it to align a founding team, prepare a pitch deck, plan a pivot, or run a strategy workshop. Download a high-resolution PNG (up to 4K) for slides, prints, and shared documents. Diagrams from a paid account can be used in your own materials.

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Business Model Canvas Generator Business Model Canvas

Describe your business and get a clean, labeled business model canvas in seconds. All nine building blocks filled in, formatted for slides, strategy sessions, and investor decks.

Last updated: 2026-06-21

✓Classic 9-block BMC layout✓Lean canvas variant✓Slide and print ready✓Free to generate

Business Model Canvas Generator

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Business Model Canvas Examples

Browse business model canvases made with Figviz, or generate your own above

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Classic 9-Block Business Model Canvas

The standard BMC layout with all nine blocks labeled and ready to fill in.

BMCclassiclabeled

Filled-In Startup BMC Example

A fully filled-in BMC for a fictional tech startup, showing realistic content in all nine blocks.

startupexamplefilled-in

Lean Canvas Variant

A lean canvas variant adapted for early-stage startups with a problem-solution focus.

lean canvasstartupproblem-solution

Color-Coded BMC Blocks

A colorful BMC where each block uses a distinct background color for easy visual grouping.

colorfulBMCcolor-coded

SaaS Business Model Canvas Example

A completed BMC tailored to a SaaS subscription business with recurring revenue streams.

SaaSsubscriptionexample

Blank BMC Template

A clean blank BMC template with labeled empty blocks, ready to print or fill in digitally.

templateblankprintable

What is a business model canvas generator?

A business model canvas generator is a tool that helps you visualize your entire business model on a single page. The canvas breaks your business into nine interconnected blocks, covering everything from the value you deliver to the way you make money, so you can spot gaps, test assumptions, and align your team without writing a lengthy business plan. Figviz uses AI to turn a plain description of your business into a fully labeled canvas diagram in seconds.

How to make a business model canvas

Start with your Value Proposition: what problem do you solve and for whom?

Define your Customer Segments: who are your most important customers?

Map your Channels: how do you reach and deliver value to each segment?

Describe your Customer Relationships: how do you acquire, retain, and grow customers?

List your Revenue Streams: how does each segment pay, and how much?

Identify Key Resources: what assets does your business model require?

Detail Key Activities: what must you do to deliver your value proposition?

Note Key Partners: who helps you do things you cannot or should not do alone?

Calculate your Cost Structure: what are the most important costs in operating the model?

The nine building blocks explained

Value Propositions: the bundle of products and services that create value for a specific customer segment.

Customer Segments: the groups of people or organizations your business serves.

Channels: how your value propositions reach your customer segments.

Customer Relationships: the types of relationships you establish with each segment.

Revenue Streams: the cash your business generates from each customer segment.

Key Resources: the most important assets required to make the model work.

Key Activities: the most important things your business must do.

Key Partnerships: the suppliers and partners that make the model work.

Cost Structure: all costs incurred to operate the business model.

Tips for a stronger business model canvas

Start with your value proposition and work outward rather than filling blocks left to right. Keep each block to three to five bullet points: more detail belongs in a separate document. Use the canvas to run assumption tests: circle the riskiest block and build a quick experiment around it before committing resources. When comparing two strategic options, generate a canvas for each and place them side by side. For early-stage ventures, consider the lean canvas variant, which swaps Key Resources and Key Partners for Problem and Solution blocks to keep the focus on product-market fit.

Business model canvas vs lean canvas

The business model canvas was designed by Alex Osterwalder for analyzing existing or established businesses. The lean canvas, adapted by Ash Maurya, is optimized for startups: it replaces Key Resources and Key Partners with Problem and Solution, and adds an Unfair Advantage block. If you are validating a new product idea, the lean canvas forces you to articulate the core problem before describing your solution. If you are mapping an existing operation or preparing investor materials, the standard nine-block BMC gives a more complete picture of the full business system. Figviz supports both formats.

Frequently asked questions

A business model canvas generator is a tool that creates a structured one-page visual of your business model. With Figviz you describe your business in plain language and the AI produces a clean, labeled nine-block canvas covering value propositions, customer segments, revenue streams, and all other standard BMC sections.

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